Melania Trump’s upcoming film is set to premiere on January 30. While Donald Trump has promoted it as a “must-see,” early ticket sales tell a very different story. The numbers have fallen short of expectations, and the lackluster response has sparked online ridicule aimed at the former First Lady.

Just weeks before Donald Trump’s presidential inauguration last year, Melania Trump announced the project as her next major venture. The documentary, titled Melania, was produced with significant backing—reports say Amazon paid roughly $40 million to her production company for the licensing rights.

“So I had an idea to make a movie, to make a film about my life. My life is incredible. It’s incredibly busy, and I told my agent I have this idea so please go out and make a deal for me. We started the production in November and we are shooting right now. So it’s a day-to-day life. What I’m doing, what kind of responsibilities I have, people they don’t really know and they will see it,” Melania told Fox at the time.

The documentary was originally slated for release in the fourth quarter of 2025 but was later fast-tracked. Starting January 30, Melania will be shown in movie theaters across the United States.

The film has generated strong interest among certain audiences—particularly supporters of Donald Trump. Just days ago, the president took to social media to actively promote his wife Melania Trump’s new documentary, encouraging followers to watch it.

“MELANIA, the Movie, is a MUST WATCH,” Trump wrote on X. “Get your tickets today – Selling out, FAST!”

Republican clubs ‘forced’ to buy tickets to the Melania Trump documentary as sales struggle

But the ‘selling out fast’ bit doesn’t seem to be true. Interest in Melania Trump’s documentary is low, as ticket sales have been struggling.